Whether you’re looking for affordable travel insurance or a way to protect your beloved pet or musical instrument, here are 3 things you need to know about P2P insurance and how it can benefit you.

As one of the very first Canadian businesses to offer peer-to-peer (P2P) insurance in Canada, Besure aims to bring individuals together as a community so they can protect what matters most to them. Whether you’re looking for travel insurance or protection for your expensive equipment, this risk-sharing platform allows you, along with your pool members, to:

  • Agree on risks to be protected
  • Have your claims adjudicated quickly and fairy
  • Enjoy more control over the insurance process
  • Contribute to the risk coverage using the best actuarial practices

Besure’s Innovative P2P Platform Gives You Complete Control

Life is unpredictable and can throw some difficult challenges your way. Whether you’re looking for insurance before traveling, or you have some expensive equipment you want to protect, Besure’s P2P platform offers an affordable, convenient, and efficient way, to participate directly in self-insurance and community risk-sharing.

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3 Facts You Need to Know About P2P Insurance

When it comes to lending, peer to peer providers such as Besure, are now complementing, if not challenging, traditional insurance companies, by using social technology to bring together like-minded individuals who want to participate in community risk-sharing.

If you want to know more about P2P insurance, and how it can benefit you, here are 3 facts about this innovative concept:

  1. It Seeks to Upend The Traditional Insurance Model

One of the defining features of P2P insurance is that it seeks to upend the traditional model of insurance, where the insurer defines the risk you pose, charges you a premium accordingly, and then takes responsibility for the payout.

What to Expect From the P2P Model

With companies like Besure, we use social technology to enable people to join together and pool their money in the form of premiums. This pool then builds up and can be tapped into if someone in the community were to file a claim.




  1. P2P Insurance Has Found Success in other Countries

While the concept of P2P insurance is very new to Canada, it has emerged in other countries around the world, including the United Kingdom, Germany, as well as China, where it has seen a great deal of success.

  1. It’s Efficient, Digital, and Fast

Today, it can be difficult to even get an online quote for insurance, and generally, you still need to call an agent, provide them with information over the phone, and then wait to get a quote. This long and tedious process can often become frustrating.

It’s Easy to Join Besure

At Besure, our overarching aim is to make insurance as simple and straightforward as possible, and this extends to joining our platform.

To become a pool member, all you need to do is:

  • Post a profile and photograph on the platform.
  • Accept the platform’s terms of use, bylaws, and privacy policy.
  • Understand and follow the rules of conduct, and the responsibility you will owe to your community members.
  • Search the platform for pools that are of interest to you, or have us create your own pool.




Call Today

Do you want to gain more control over your insurance? Find out more about how Besure can help you successfully self-insure and protect the things that matter most to you by calling us today at 403-460-6961 or fill out our online contact form.

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Questions? Comments? Call us today at 403-768-3525 or fill out the form below


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